Blog Alert for NYT > Technology, Feb 7, 2010

New Posts to NYT > Technology on Feb 7, 2010:

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1) Link by Link: Super Bowl Merchandise and the Bets Behind It
http://feeds.nytimes.com/click.phdo?i=52305169782f5be4ced24ab123cc656f

A Web site selling licensed Super Bowl merchandise mines the Web ? and maybe a sports bar ? and finds greater interest in the Saints.

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2) Media Talk: Kindle Books in Snack Sizes
http://feeds.nytimes.com/click.phdo?i=80b8bdb055700fc0242aa0acf960d69a

FT Press is selling stripped-down, 1,000- to 2,000-word versions of books, for $1.99, and a new series of essays of about 5,000 words, for $2.99.

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3) The Fight Over Who Sets Prices at the Online Mall
http://feeds.nytimes.com/click.phdo?i=c9279c4c98ab5270274b4fe20a4da627

Major brands and manufacturers ? and now, book publishers ? are deploying new tactics and tools to control how their products are presented and priced online.

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4) Is Google Running a Super Bowl Ad?
http://feeds.nytimes.com/click.phdo?i=2113cc8dc3b29a873e8d9588787111de

In a move that would mark a departure for Google's marketing efforts, the company is expected to air an ad during the Super Bowl.

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